The London wellbeing platform will use the investment to develop its personalisation platform and expand internationally following its launch in Germany.
Healf, a London-based consumer wellbeing platform, has raised an undisclosed funding round led by SEMCAP Beauty & Wellness.
SEMCAP described its participation as a minority investment. The round also included Pentland Ventures, part of Pentland Group, Ami Capital, IRIS, Active Partners, Sequel, Dara5, Claudia Schiffer, Natalia Vodianova Arnault and more than 40 athletes, including Reece James and Trevoh Chalobah. The size of the financing, Healf’s valuation and the precise ownership stake acquired were not disclosed.
Healf plans to use the investment to continue developing its personalisation platform and support international expansion. The company recently entered Germany, its first market outside the UK. Business of Fashion reported that the German launch took place in July 2026.
Founded in 2020 by brothers Lestat McCree and Max Clarke, Healf began as an online marketplace for wellness products before expanding into personalised wellbeing services. Its offering now combines product curation, blood biomarkers, wearable data, practitioner guidance and customer information to support personalised recommendations. McCree serves as co-founder and CEO. Healf’s legal operating company is The Healthy Living Store Limited.
The company has also developed Healf Zone, which provides at-home blood testing and personalised recommendations. Healf says its Helix AI assistant can use data voluntarily provided by customers, including blood-test biomarkers, wearable information and purchase history, to personalise product discovery and usage guidance.
SEMCAP said Healf has surpassed £100 million in annualised revenue while operating with fewer than 100 employees. The revenue figure is a company-reported annualised run rate. Separately, the Financial Times ranked Healf first in its FT1000 list of Europe’s fastest-growing companies for 2026, based on a 621.7% compound annual revenue growth rate between 2021 and 2024.
The latest financing follows an earlier multimillion funding round led by IRIS Ventures in June 2025. Business of Fashion reported that Healf had raised £5.5 million from institutional investors before the new SEMCAP-led transaction. Because the amount of the latest financing was not disclosed, Healf’s current cumulative funding total cannot be reliably determined.
