Weed Man lawn care branding following Gridiron Capital's investment in the Canadian franchisor.
Gridiron Capital has invested in Canadian lawn care franchisor Weed Man. The company will remain under CEO Jennifer Lemcke and its existing management team.

Gridiron Capital has made an investment in Weed Man, a Toronto-based lawn care franchisor operating across Canada and the United States. Financial terms of the transaction were not disclosed. Weed Man will continue to be led by CEO Jennifer Lemcke and its existing management team.

Founded in 1970 in Mississauga, Ontario, Weed Man provides residential lawn care programs centered on fertilization and weed control, alongside additional lawn care services. The company operates through a combination of corporate-owned branches and franchisee-owned locations supported by centralized training, marketing and operating technology.

Gridiron said Weed Man serves more than 800,000 households across approximately 1,000 territories in 39 US states and all 10 Canadian provinces. The investment firm plans to work with Weed Man on customer acquisition and retention, geographic expansion and continued investment in the franchise network.

The transaction was announced on October 5, 2026. Harris Williams and Ropes & Gray advised Gridiron, while KPMG Corporate Finance and Torys advised Weed Man.

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